The Educated Emotion

Please note: Comments can be made directly underneath each blog post. Any Comments made previously, via Google +, will no longer show up under blog posts.'' If you have a pulse, at some point you have done something on impulse. Recently, tennis player Svetlana Kuznetsova cut her hair during a match before returning and winning the match. I don't know the details surrounding the emergency haircut, but definitely looked like an impulsive decision at its finest. Tennis player cuts her hair in the middle of match ✂️🎾 In art and sports, spontaneity and split-second decison-making are often encouraged. In the business world, not so much. If you are starting a business, own a business, or even work in a business --you probably have plenty of cautionary tales of impulsive decisions gone wrong. The six-figure-earning account executive who got into a fist fight with a co-worker, the business owner who built an expense around money not yet earned, the employee who leaves a p...

#TipTuesday #TechTuesdays You may have noticed that the number of followers have decreased for your Facebook Brand Page. That is because after March 12, Facebook began purging all inactive accounts. Likes that you obtained through paid advertising or from years ago may be connected to inactive accounts. It makes sense. But, it's also discouraging if you are trying to build your followers. Before you despair, remember that everyone is basically in the same boat. Getting your numbers back up may not happen as quickly as it has in the past, but it is still simple as 1 2 3. #lesgosocial 1. Invite friends. It has probably been a few months or years since you have invited people from your personal friend list to Like your Facebook page. 2. If you are responsible for social media for your business or organization, adjust your success metrics to match what Facebook insights are telling you..beyond the Likes. 3. Love the one you're with: Encourage engagement with existing ...

Who's your favorite hero? Is it Superman? Or, someone more like Clark Kent (faithful and hardworking). For all the names you just rattled off inside your head, I know one that probably didn't come up: your own. It'd be pretty silly, in fact.  Imagine you are at a networking event and the introductory question for the ice breaker exercise was "name a hero". Can you imagine the reaction you would receive if you answered, "me, I am my hero."? If we are on the same page right now, think about your online communication. Who is the hero every morning on your Facebook post? Are your connections sinking and drowning in a stream of self-praise on Linked In ? Who is the real winner of your so-called customer appreciation? If your fans are not the true heroes for most of your online communication, you might be losing fans and customers at the same time.  No worries, however. It is very easy to slip into a "me" focus as you try to express ...

Photo By Dwight Burdette [ CC-BY-3.0 ],  via Wikimedia Commons I was recently interviewed by Christy Haussler, of Brick and Mortar Reporter , for my first podcast ever. The notes are posted on her page , but to hear what I think is the single-most ingredient to a successful social media marketing plan, listen here  and post it in the comments (and there just may be a little reward in store for doing so): Post by Brick and Mortar Reporter Podcast .