The Educated Emotion

#TipTuesday #TechTuesdays You may have noticed that the number of followers have decreased for your Facebook Brand Page. That is because after March 12, Facebook began purging all inactive accounts. Likes that you obtained through paid advertising or from years ago may be connected to inactive accounts. It makes sense. But, it's also discouraging if you are trying to build your followers. Before you despair, remember that everyone is basically in the same boat. Getting your numbers back up may not happen as quickly as it has in the past, but it is still simple as 1 2 3. #lesgosocial 1. Invite friends. It has probably been a few months or years since you have invited people from your personal friend list to Like your Facebook page. 2. If you are responsible for social media for your business or organization, adjust your success metrics to match what Facebook insights are telling you..beyond the Likes. 3. Love the one you're with: Encourage engagement with existing ...

Good News! Social media does not have to be boring and ineffective to still maintain professionalism.  Many organizations have started to get hop by adding cute photos, taglines, humor, and video. But, a thousand likes on your pictures of cats in cute hats won't necessarily translate into new paying customers or increased awareness for your organization. Below are twelve ways to begin to strike a balance in communicating effectively and professionally the key parts of yourself, brand, or organization. This list comes from years of seeing people and organizations struggle with keeping their online presence professional, yet engaging and effective. This presentation was created for the University of Michigan's Center for the Education of Women hosted its 33rd Women of Color Taskforce Career Conference, one of the oldest and largest career conferences for the University. We were happy to be a part of this day of learning with the session Communicating Professionally and Effect...

MLK Day is not a holiday for slackers. The Martin Luther King Day of Service was created to honor the legacy of Dr. Martin Luther King Jr. through reflection and service. Instead of blogging last Monday morning, I used that time to reflect and have meaningful discussion with my son about some of the lesser known allies to the civil rights movement such as Bill Cosby, Harry Belafonte , and Charlton Heston.  In addition, this entire month I have been revisiting my current projects to see how they aligned with my overall goals. Last week, I reflected on the reasons why I constructed this blog . I have a blog that deals with personal and professional development. I have a poetry blog...well, because I'm a poet. But, this blog is the one I chose to associate with my business . The Educated Emotion debuted on December 1, 2011 and has several meanings, both personal and professional.  On a personal level, it was to capture and communicate what I have learned and continue...